Sarah Skerik

Sarah Skerik is vice president of content marketing for PR Newswire. Her responsibilities include content development, social media marketing and managing PR Newswire’s Beyond PR blog, where she writes about digital PR, social media and SEO, subjects on which she’s also a frequent and well-received speaker.

A content distribution veteran, Sarah previously managed PR Newswire’s core wire service product, including SEO, content syndication, audience development, media relations, customer reporting and targeted distribution products.

Prior to joining PR Newswire, Sarah sold interactive content for Reuters and was the director of marketing for the City News Bureau of Chicago’s commercial newswire subsidiary, PR News Service.

Sarah devotes her spare time to learning dressage in the company of her off track Thoroughbred, Holy Vows, and to feeding copious treats to her first horse, Jaguar Key, another ex-racehorse who's now enjoying his second retirement. She blogs about her experiences with both on the CollectingTBs blog.

A graduate of Miami University in Oxford OH, Sarah also earned an MBA from Notre Dame. You can follow her on Twitter: @sarahskerik